Archive for the 'Service Business' Category

Social Networking - Register Now!

Tuesday, March 11th, 2008

Online social networking is very hot right now, so join us for MarketingSalad.com Social Networking event on April 1st and 2nd. During this event you will be able to network with your potential customers and other solopreneurs and learn how to use social networking to promote your business.

Many participants reported creating business connections and getting clients during our past events, and this one is no exception! I am committed to helping 100 business owners to use social networking to market their business!

You can learn more and register for the social networking event at http://www.marketingsalad.com/networking.html

Biana Babinsky

Ready To Create An Ebook?

Friday, March 7th, 2008

The price of How To Make Thousands Of Dollars With E-books Teleseminars Series is going up
tonight at 11pm Eastern (NY) Time. Register before the price goes up at

http://www.avocadoconsulting.com/rlinks/zebookt

Spring is here! Spring is the time to start something new and now is a great time to create a new e-book for your business. Join me for How To Make Thousands Of Dollars With E-books Teleseminars Series to discover how to create an effective e-book and make thousands of dollars with it.

Here are just a few of the things that you will learn:

- Why an e-book is the easiest information product to develop

- How to find the most profitable e-book topics

- How to decide on the best e-book format and use it as a selling point

- Advice about making money with your e-book

- How to avoid all the mistakes that many first time e-book authors make

The price of the Teleseminar Series is going up today, March 7th at 11pm Eastern (NY) Time. Learn more about the Teleseminar Series and register at

http://www.avocadoconsulting.com/rlinks/zebookt

Are Soups Similar To Articles?

Wednesday, February 20th, 2008

In the winter it looks like soup is everywhere! I have been reading magazine articles on how to cook soup. I keep seeing lots of soup commercials. Many restaurants are offering hearty soups on their winter menus.

While I like soup just fine, it’s not my favorite food. I do like soups in the winter; they do make you feel warmer, but the reason I am not that crazy about soups is because the majority of soups I have had are just blah. They are fine, but nothing special.

But every once in a while I come across very tasty soups, soups whose taste makes them much more memorable. After I eat them, I remember these soups for a while. And if someone I know made that particular soup, you can be sure that I had asked for a recipe.

What if the articles that you write are just like these two types of soups? You do not want your article to be fine but forgettable like the first type of soup. You want it to be like the second type of soup. You want those who have read your article to remember it and to ask for
more of your products and services.

Tomorrow I will be teaching How To Create Article Resource Boxes That Get You More Attention And More Clients Teleseminar. During this teleseminar you will learn how to get more leads and clients from your articles by creating effective and memorable resource boxes. I will also show you examples of Resource Boxes that have brought results.

The teleseminar is only for members of my online marketing mentoring program, MarketingSalad.com. Find out how to become a member and attend the teleseminar at

http://www.marketingsalad.com/articles.html

Biana Babinsky

Reach Many Coaching Clients At Once

Wednesday, February 13th, 2008

As you know, getting leads for your coaching business is a great marketing technique. I recommend taking at least one action every day that will bring more leads to your coaching business.

Speaking to your potential coaching clients one-on-one is a good way to market yourself and gain leads for your bsuiness. Remember, though, not everyone you speak with is going to be a lead or vecome your clients. Therefore, you will need to speak with many people in order to get a few leads and clients for your coaching business. If you are speaking with all of them one-on-one, it is going to take a while to speak with enough people to just get 10-20 leads for your business.

So how do you spend less time and still lots of coaching leads? You do that by speaking with more than one person at a time. That way you can spend the same amount of time that you do now, but get more prospects.

There are many ways for you to teach your potential coaching clients:

- You can reach more people at once by doing speeches and presentations to groups frequented by your potential clients.

- You can reach more people by having and effective web site and publishing your own newsletter. Get many people to come to your web site, then have them subscribe to your newsletter.

- You can get your web site listed in search engines and get leads from search engines

The point of all of these examples is that you need to reach many of your coaching clients at once. That way you are going to be able to get lots of coaching leads and many coaching clients.

Want to learn how to reach many potential coaching clients at once? Join my online business coaching program at http://www.MarketingSalad.com to learn how to reach your potential coaching clients.

Biana Babinsky

Are You Giving Up On Your Goals?

Friday, February 1st, 2008

Today February 1st, which means one month of 2008 is gone. How are your 2008 goals? Are you on target today? Here are three tips to help you keep up with your goals and resolutions:

- Be clear about what you are trying to achieve. It is much easier to do something when you know exactly what needs to be done.

- Break your goals into smaller, manageable tasks. It is really daunting if you are trying to achieve the task of writing a book. However, if you break the task of writing a book into much smaller and manageable tasks, such as creating an outline, writing Chapter 1, editing Chapter 1, writing Chapter 2, &&., it will become much easier to schedule and complete these smaller tasks.

- Have someone to hold you accountable. Having to report to someone else whether you have completed your tasks really helps you stay on track and actually complete your tasks.

Want to achieve more of your goals faster? Want to get feedback on your marketing ideas from a group of business owners? Join MarketingSalad.com at http://www.MarketingSalad.com

Biana Babinsky

Lasagna And Other Recipes

Tuesday, January 22nd, 2008

When I cook, I like to be creative. There are times when I take a recipe and make many modifications to it – use different spices, substitute ingredients, etc. However, I follow one rule in my cooking - when I receive a recipe from a trusted source, I try it exactly the way it is written the first time. I use the exact amounts, as well as the same techniques and methods described in the recipe. If I like the resulting dish, I continue using the same recipe. If I do not like the result, I make changes to the recipe the next time I make the same dish.

A few weeks ago I tried a spinach lasagna recipe from a trusted source. I followed the recipe exactly and it came out perfectly – a nice blend of noodles, cheeses and spinach. It was flavorful and there were just the right amounts of sauce and cheeses. Given how much everyone liked it, I am going to make it again and I will not make any changes to the recipe.

I recommend that you use the same approach when you implement a new marketing technique for your business. Get a recipe for applying the technique from a trusted source and try doing exactly what the recipe says the first time you are working with it. As you learn the technique, you will see where you can modify it for yourself for best results.

Need a recipe for growing your list fast? Get the Grow Your List Home Study Guide at http://www.avocadoconsulting.com/rlinks/znews

Biana Babinsky

Use Public Speaking To Get Newsletter Subscribers

Tuesday, January 8th, 2008

So you are invited to speak in front of your target market. How do you maximize the results you can get out of this speaking engagement?

You can do that by inviting the people who are attending the presentation to subscribe to your newsletter.

During your presentation, I recommend passing around a sign-up sheet for your newsletter, asking participants for their name/e-mail address and permission to send them your newsletter. To make your offer more valuable, the sign-up sheet should have the information about the gift they will receive when they subscribe to your newsletter.

Don’t have a gift for your new newsletter subscribers? I recommend creating one, as this is one of the best techniques to get more subscribers for your list.

When you get their email addresses, you will be able to keep in touch with them and let them know about your upcoming events, seminars, and products. Doing this is extremely valuable to you as a business owner.

Want to learn more about free methods to build your list fast? Join me for the Grow Your List Teleseminar Series at http://www.avocadoconsulting.com/rlinks/znews

Biana Babinsky

Three Steps To Selling Ebooks

Wednesday, December 12th, 2007

Many coaches, consultants and other service business owners have asked me how to sell more copies of their e-books

Just like with any product, in order to sell your ebooks, you need to bring a stream of interested people to your sales page.

In order to sell your ebook you will need:

- An effective sales letter that can convert your target market into buyers. It is very important to have a good sales letter for an information product. Even if you can get good traffic to your web site you will not be able to convert traffic into sales without a good sales letter.

- A good price/value offer that your sales letter presents to your web site visitors. Can you convince them that they need your product and not someone else’s?

- An effective marketing strategy that brings targeted traffic to your ebook page, every single day.

There are many different marketing techniques you can use to do that. Your own newsletter, article marketing, blogging, search engine optimization and more.

In the Make Thousands Of Dollars With E-books Home Study Guide I discuss how to sell many copies of your ebook. You can see it at http://www.avocadoconsulting.com/rlinks/zebookt

Read more on selling ebooks and sales letters:

- Longer Sales Letters Produce Better Results

- Show that you are providing value

- How To Create Effective Web Site Copy

Biana Babinsky

The Most Important Part Of Your Article

Saturday, December 1st, 2007

Many coaches, consultants and other service business owners spend a lot of time and effort writing and perfecting their articles. They write a nice introduction, include interesting article content, and follow up with a great conclusion. However, when the time comes to write their Article Resource Boxes, they do not put forth the same effort or have the same intensity. At this point they have spent all their creativity on the article. They are tired and they want to get the article out as soon as possible…

Continue Reading The Most Important Part Of Your Article

Biana Babinsky

Word Of Mouth Marketing For Your Business

Thursday, November 29th, 2007

Word of mouth marketing s very important for any service business owner. Word of mouth marketing occurs when your clients recommend your products and services to other people in your target market.

When many people recommend your products and services, more people are talking about you and your business and you get more clients as a result. Imagine your clients recommending you to people they know, and those people recommending you to the people they know, etc….

Continue Reading Word Of Mouth Marketing For Your Business

Biana Babinsky