Link Directly To Your Product
Recently someone asked me what I think is the most annoying thing that people do online and that prevents them from getting more sales.
This was an interesting question, and here is my take on it.
One of the most annoying thing that happens to me online is when people don’t link directly to the product they are talking about in their message. Some time ago I was reading someone’s newsletter, and there was an ad for an e-book for coaches. It sounded interesting, so I clicked on the link, only to be taken to the main page on the newsletter publisher’s web site.
The main page did not have any information about the e-book. After clicking on a few links, and not finding any e-book information, I got discouraged and left the web site. The newsletter publisher lost a customer.
This newsletter publisher lost many customers who wanted to learn about the e-book, but were taken to the main page of the web site instead.
Remember, linking directly to the product you are marketing can dramatically increase your sales. This is just one of the tips I have discussed on the Article Marketing for Profits Audio Recording that you can get at http://www.marketingsalad.com/article_marketing.html
Biana Babinsky
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