Archive for July, 2010

Why Squeeze Pages Are Here To Stay

Wednesday, July 28th, 2010
 

For a few years now, I have been hearing from lots of people, who have been telling me that squeeze pages are about to stop working. No one likes them anymore, and they are about to stop working.

Thing is, squeeze pages are still extremely effective, and they work for bringing more newsletter subscribers to your list. Here is why:

Squeeze Pages Are Extremely Effective

Squeeze pages are extremely effective because of what they are. Squeeze pages only give you one option, one offer to register for. And because of this one option only rule they are very effective.

When you give your web site visitors many different options for what they can do on your web site, they get confused and they leave your web site. This is exactly opposite of what you want them to do, right? You want them to stay on your web site for some time, and share their email address with you, so that you can keep in touch with them and build relationships with them. This is why regular web pages don’t work that well for getting newsletter subscribers.

So what should you do so that your web site visitors don’t leave your web site before they subscribe to your newsletter? You give your web site visitors just one option. With just one option your web site visitors are much more likely to subscribe to your newsletter. And this is exactly what squeeze pages do - they give a web site visitor just one option for doing something.

Squeeze Pages Are Easy To Create

Because squeeze pages only need to include text and a subscription box, they don’t require extensive design.

In fact, you should not include interesting web site design elements in your squeeze page, because these elements will take your web site visitors’ attention from subscribing to your newsletter, exactly what you DO NOT want to do.

For an even easier way to create your own squeeze pages you can get the Effective Squeeze Pages Quick Start Guide.

Squeeze Pages Are Very Versatile

There are lots of things that you can promote with squeeze pages:

- Free Teelseminar. Are you teaching a free teleseminar? A squeeze page will be great for inviting people in your target market register for your free teleseminar.

- Social Networking Landing Pages. Don’t send people from Twitter and Facebook to the main page of your web site, as this will not get you results. Instead, send them to a squeeze page and you will immediately see more results from your social networking efforts!

- Newsletter Subscription Pages. Need more newsletter subscribers? Use a squeeze page for your subscription page and you will convert more of your web site visitors into subscribers.

- Free Reports. Are you giving away free reports to new newsletter subscribers? Use a squeeze page to give them away to get better results.

- Article Marketing Landing Pages. If you want to see results from article marketing, then you must use squeeze pages. With squeeze pages you are going to convert more of your article readers into newsletter subscribers.

As you can see, squeeze pages are very versatile and there are lots of places where you can use them to get better results from your marketing efforts. If you are not getting the results that you are looking for from your marketing efforts, check to make sure that you are directing your traffic from those marketing efforts to a squeeze page.

And to create your own squeeze pages very easily, get the Effective Squeeze Pages Quick Start Guide at http://www.EffectiveSqueezePages.com

Are Squeeze Pages Effective?

Wednesday, July 21st, 2010
 

Here is the question about squeeze pages that I have been asked many times: Are squeeze pages effective?

First, let’s talk about what squeeze pages are. Squeeze pages are pages that have just one goal - they help you bring more newsletter subscribers to your list.

Because of this one goal they have a very specific design. They don’t include a web site menu. They do not have links pointing to your other web pages, blog or social networking pages. Your squeeze pages have just one goal, and this is what makes them extremely effective.

But the question is, are they effective? What makes a squeeze page much better than a regular web page to get more newsletter subscribers for your list? Here is why squeeze pages are much more effective for getting more newsletter subscribers:

Your Squeeze Pages Have Just One Goal.

Each one of your web pages may have many goals, such as tell people about your services, tell people about your products, tell people about other pages on your web site, etc.

On the other hand, your squeeze pages have just one goal - convert your web site traffic into newsletter subscribers. Having just one goal makes them super effective - when you concentrate on doing just one thing, you get much better results.

Squeeze Pages Focus Attention Of Your Web Site Visitors.

When you ask your web site visitors to do just one thing on a page (in the case of a squeeze page it is to subscribe to your newsletter), 100% of their attention is focused on the action you ask them to take. When you give them just two options, only 50% of their attention is focused on each option. When you give them three options, only 33.3% of their attention is focused on each option.

As you can see, giving your web site visitors just one option ensures that they will pay attention to this option.

Create Different Squeeze Pages For Different Offers.

If you have more than one free gift to offer, make sure to create separate squeeze pages for each free offer. When you have one squeeze page for many offers, you dilute the offer and don’t get too many newsletter subscribers as the result.

On the other hand, when you have one squeeze page for each offer, it will give you a chance to focus your marketing and maximize the number of newsletter subscribers you get with each offer.

Squeeze pages are easy to create, learn how to create them in FREE Squeeze Page Tutorial.

Social Media Marketing: How To Build Your List On Social Networking Web Sites

Monday, July 12th, 2010
 

Are you using social media marketing without seeing results? Many coaches and other service professionals have been telling me that they have been using social networking web sites, such as Facebook and Twitter, but they are not seeing results. Building your list on social networking web sites is extremely important for you, a service professional. It is easier to first convert a person in your target market into a newsletter subscriber, and then into client, than to immediately convert someone into a client.

Another reason you want to use social networking web sites, such as Facebook and Twitter, is because you want to keep in touch with your social networking connections even if you or they leave social networking web sites. The only way to keep in touch with them in that case is if they are subscribers to your list.

Social networking web sites fare great for inviting people to join your list. Here is how to get started:

- Offer a no charge report, ecourse or teleseminar
.

- Create an effective squeeze page for it

- Promote the free offer on social networking web sites. You can do that by sharing information yourself, sharing your blog posts, having your affiliates share about it, etc.

- Create a plan and keep marketing. In order to get continuous results you must share information about your free offer continuously.

For more information on how to create squeeze pages that help you build your list on social networking web sites get this FREE audio recording, Five Secrets For Creating An Effective Squeeze Page at http://www.effectivesqueezepages.com/audio/

Squeeze Pages: How to Build Your List on Twitter Using Squeeze Pages

Friday, July 9th, 2010
 

Have you been using Twitter for a while, but are not seeing any results? Do you want to invite more people to your list by using Twitter? Twitter marketing is a very effective method for building your list. However, many service professionals who have been using Twitter marketing for a long time are still not able to use Twitter marketing to invite more people to their lists. Read this blog post for tips for using Twitter to build your list.

So why are so many service professionals who use Twitter marketing not able to build their lists? It is because they are not using squeeze pages when doing Twitter marketing! When you are using Twitter and sharing information about your newsletter, your free gifts and your free teleseminars, the links that you are sharing should all be links to squeeze landing pages.

The reason for this is that squeeze pages are extremely effective at helping you build your list. This is because all of your squeeze landing pages only have one goal. The goal of squeeze landing pages is to convert your Twitter traffic into newsletter subscribers. That’s it. When a page has only one goal, it is a very effective landing page.

Ready to use squeeze pages to build your list with Twitter? Here is how to use these pages to get more newsletter subscribers on Twitter:

1. Have A Free Product That People Need

When people sign up for your list you should give them a free gift to thank them for joining. Create a free audio recording, ebook or special report that people in your target market need.

2. Design An Extremely Effective Squeeze Page To Give Away This Product

Having a great free product is not enough. In order to get results by giving away your free product, you must have an extremely effective squeeze page for giving it away. Make sure that your squeeze page is all about giving away your product and nothing else.

Your squeeze page should have just one goal, converting your Twitter traffic into newsletter subscribers.

3. Use Twitter Marketing To Bring People To Your Squeeze Page

Now use Twitter to invite people to visit your squeeze landing page and subscribe to your newsletter.

As you can see, you can build your list on Twitter with effective squeeze pages. Discover how to create your squeeze pages with FREE Squeeze Page Tutorial.

Where To Use Squeeze Pages For Best Results

Wednesday, July 7th, 2010
 

By now you probably know what squeeze pages are. Squeeze pages are pages that have just one goal - they help you bring more newsletter subscribers to your list.

Because of this one goal they have a very specific design. They don’t include a web site menu. They do not have links pointing to your other web pages, blog or social networking pages. Your squeeze pages have just one goal, and this is what makes them extremely effective.

Now that you know what squeeze pages are, the next question to ask is how exactly do you use these squeeze pages to build your list? Read this blog post to find out how to use them to invite more people to join your list and get more prospects and clients for your business.

Good news is that you can use your squeeze landing pages to build your list in many different ways. This means that once you are able to create squeeze pages, you can use them in many different ways to get more newsletter subscribers.

Here is are just three different ways to use squeeze pages for building your list:

1. Use Squeeze Pages To Invite People To Subscribe To Your Newsletter.

You can use your squeeze landing page to create a subscription page for your newsletter. Let people in your target market know about the information they will be reading about in your newsletter, and the benefits they will receive when they are your newsletter subscribers.

When you use a squeeze newsletter page to let people know about your newsletter, you will get many more subscribers.

2. Use Squeeze Pages To Promote A Free Report.

Have you created a free report that you give away to people who subscribe to your newsletter? If you have, then make sure that you use a squeeze page to give it away.

I see many coaches create great special reports that provide a lot of value to their potential clients. However, when they are giving away these free special reports, they don’t use squeeze newsletter pages, and very few people actually get those free reports.

And when very few of your potential clients get your free report, you are not helping many people, and you are not building your list.

3. Use Squeeze Pages To Promote Your Free Teleseminars.

Free teleseminars are great for promoting your business, building your list, and helping more people in your target market.

When you share useful information during a free teleseminar you can help hundreds of people in your target market at once! And the best way to invite them to join you on the call and join your list is by using a squeeze teleseminar page!

As you can see, you can build your list much faster with effective squeeze pages that you can use to promote your free gifts. Learn how to create your squeeze pages in the Free Squeeze Page Tutorial.