Almost any professional can benefit from multiple streams of income, because you can’t work with everyone one on one. Some people don’t want to pay your one on one rates; others would rather learn on their own; and, the most important reason is that you have a limit on the time you can spend working, so there is going to come a time when you don’t have time to take on more one on one clients.

However, you will always have products, that these people can purchase instead of hiring you to work with them one on one. You can offer the same information in different formats (e-books, printed books, teleseminars, audio, etc), and you can offer different information in the same format.

Different people learn differently – I know that some of my clients prefer teleseminars/audio to e-books, while others will only get notes/e-books.

Biana Babinsky

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