How to Use Networking for Business Development
So, you want to use networking for business development. Let’s see how you can do that to get more clients for your business:
– Network in groups and in communities where your target market also networks.
– Don’t sell; instead, create connections with people. Networking is a process, and not a one time event. Don’t expect to get business immediately; it will come gradually, as you are networking and building connections.
– Keep in touch. I get business and referrals from people I have been networking with for a long time. As you build a business relationship you also build trust, and when people trust you, they send you business.
– Networking is a two-way street. Ask what you can do for people you network with before you ask for referrals.
As much as I enjoy networking, however, I would not use only networking for business development. I would recommend that you also look into other marketing methods – search engine optimization, business blogging, newsletter publishing, article writing, PR, etc. I have written many articles on both networking and marketing that you can read to brush up on your marketing and networking stills.
Biana Babinsky
Biana Babinsky is the online business consultant, author and expert, who teaches solopreneurs how to use the Internet to gain more clients and make more money. Get her Complete Step by Step Online Marketing Course to learn how to market and network better online.