Should You Host Your Blog Separately?

 

When business owners are just starting blogging for business, one of the questions they ask is where to host the blog. Some want to host it as a part of their business web site, while others are interested in having a blog separately. Which option do you like better?
My own blog (you are reading it) is a part of my web site
( https://www.avocadoconsulting.com/marketing/ ). However, I have seen many blogs that weren’t the part of the main web site, but rather were hosted elsewhere. You may just grab another domain, and use the no charge Word Press software and host the blog that way. Or, you may use a hosted service, such as Type Pad or Blogger.

No matter which service you use, make sure that your blog has links to your newsletter, book, other products, so that your blog readers can learn about them.

You can still get traffic to your blog by optimizing your blog posts for search engines, listing your blog in blog directories, etc. The main thing to remember is that to get traffic to your blog, you need to promote it as you would promote your web site. No promotion means there will be no traffic.

Learn how to start and promote your blog – join me for the Blogging for Business Teleseminar on June 29th.



Leave a Reply