There are a few reasons why your numerous web site visitors are not turning into customers:

– You might be attracting the wrong customers. You need to make sure that your marketing/advertising is communicating the right message to the right people. If people who come to your web site are not your target market, they will NOT buy, and you will end up with too many web site visitors, and not enough customers.

– Your web copy/images/web site content might not be doing a good job explaining your products. Even if your target customers come to your web site, you still need to do a good job convincing them that they need YOUR products.

– It is confusing how to place an order. When a customer is ready to place an order, it needs to be as simple as possible. If people find that things are confusing on your web site, they leave instead of placing on order.

My Turn Your Reluctant Website Visitors Into Enthusiastic Customers Special Report  describes in detail how to deal with the too many visitors, not enough customers issue.

This entry was posted on Friday, August 11th, 2006 at 4:58 pm and is filed under Internet Marketing, Internet Marketing Coaching, Solopreneurs, Technology, Web Design. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.